SEO report of wateractive.com

Redirected to www.wateractive.co.uk/

Water Active :: home :: The premier site for water & waste ...

www.wateractive.co.uk/

Error! The "meta description" is missing, the page has no summary description!


 Tasks

  • Make the site mobile device friendly.
  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.

 SEO

URL

Domain : www.wateractive.co.uk/

Character length : 22

Title
Water Active :: home :: The premier site for water & waste water industry news, products, case studies & other articles, supplier directory and home of Water Active Magazine
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Error! Hyphen (-) is a better solution than underscore (_) in the URLs
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.

 Social

Social Engagement

Linkedin17

Facebook Share0

Facebook Comments0

 Content

Doctype
XHTML 1.0 Strict
Encoding
Perfect! The character encoding is set: ISO-8859-1.
Language
We have found the language localisation: ”en”.
Title
Water Active :: home :: The premier site for water & waste water industry news, products, case studies & other articles, supplier directory and home of Water Active Magazine

Character length : 186

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 26%

Good! The text / code ratio is between 25 and 70 percent.
Headings
H1H2H3H4H5H6
132100
Heading structure in the source code
  • <H1> The premier site for water & waste water industry news, products, case studies & other articles, supplier directory and home of Water Active Magazine
  • <H2> Latest News
  • <H2> Latest Product Launches
  • <H2> Latest Case Studies
  • <H4> Site navigation
  • <H3> Read the magazine online
  • <H3> Advertisements
Word cloud
  • water17
  • magazine9
  • active7
  • news6
  • latest6
  • studies5
  • case5
  • archive5
  • digital4
  • monthly4
  • site3
  • products3
  • browse3
  • directory3
  • home3
  • edition2
  • new2
  • waste2
  • links2
  • industry2
  • partners2
  • xylem2
  • print2
  • product2
  • launches2
  • supplier2
  • read2
  • screw2
  • diary2
Keyword matrix
wordtitledescriptionsheading
water
magazine
active
news
latest
studies
Two Word cloud
  • water active3
  • monthly magazine3
  • case studies2
  • product launches2
  • supplier directory2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 13 images on this web page.

Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
7.50
Flesch Reading Ease
57.20
Coleman Liau Index
12.00
Automated Readability Index (ARI)
6.40
Dale–Chall Readability
6.70
SMOG Index
10.70
Spache Readibility
5.00
Number of letters
2125
Number of words
428
Number of sentences
48
Average words per sentences
9
Number of syllables
711
Syllables in words
740
Average syllables in words
1.66
Number of words in first three syllables
82
Percentage of word / syllables
19.16
Words not in Dale-Chall easy-word list
169
Words not in Spache easy-word list
145

 Technologies

Mobile optimization
Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 758px wide display!
Detected applications
Google AnalyticsAnalytics
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is not fast enough: 0.53 seconds have passed until the page started to load.
Loading time
4,315 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
31
Number of source domains
2
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking css files
  • http://www.wateractive.co.uk/css/default.css

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
File size of all javascript files combined
45.59KB
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
File size of all css files combined
13.78KB
CSS minifying
You can save 583B (20% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
10.45KB
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
28
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://www.wateractive.co.uk/css/default.cssExpiry time is not specified
http://www.wateractive.co.uk/images/ads/114.jpgExpiry time is not specified
http://www.wateractive.co.uk/images/ads/117.jpgExpiry time is not specified
http://www.wateractive.co.uk/images/ads/120.gifExpiry time is not specified
http://www.wateractive.co.uk/images/ads/132.gifExpiry time is not specified
http://www.wateractive.co.uk/images/ads/135.jpgExpiry time is not specified
http://www.wateractive.co.uk/images/ads/142.jpgExpiry time is not specified
http://www.wateractive.co.uk/images/ads/15.jpgExpiry time is not specified
http://www.wateractive.co.uk/images/ads/16.jpgExpiry time is not specified
http://www.wateractive.co.uk/images/ads/18.jpgExpiry time is not specified
http://www.wateractive.co.uk/images/ads/54.gifExpiry time is not specified
http://www.wateractive.co.uk/images/ads/77.gifExpiry time is not specified
http://www.wateractive.co.uk/images/dynamic/July%20FC.jpgExpiry time is not specified
http://www.wateractive.co.uk/images/dynamic/bg-waterfall.jpgExpiry time is not specified
http://www.wateractive.co.uk/images/site/bg-adpanelside-h3.gifExpiry time is not specified
http://www.wateractive.co.uk/images/site/bg-adpanelside.gifExpiry time is not specified
http://www.wateractive.co.uk/images/site/bg-archivelink.gifExpiry time is not specified
http://www.wateractive.co.uk/images/site/bg-body.gifExpiry time is not specified
http://www.wateractive.co.uk/images/site/bg-content.gifExpiry time is not specified
http://www.wateractive.co.uk/images/site/bg-footer-p.jpgExpiry time is not specified
http://www.wateractive.co.uk/images/site/bg-footer.jpgExpiry time is not specified
http://www.wateractive.co.uk/images/site/bg-h2.gifExpiry time is not specified
http://www.wateractive.co.uk/images/site/bg-magazine.pngExpiry time is not specified
http://www.wateractive.co.uk/images/site/bg-navmain-searchbtn.gifExpiry time is not specified
http://www.wateractive.co.uk/images/site/bg-navmain.gifExpiry time is not specified
http://www.wateractive.co.uk/images/site/h1-home.gifExpiry time is not specified
http://www.wateractive.co.uk/images/site/logo.gifExpiry time is not specified
http://www.google-analytics.com/ga.js2 hours

 Speed test – Images

File size of all images combined
852.21KB
Image optimisation
You can save 268.7KB (72% compression) by optimising the images below:

 Links

We found a total of 48 different links.
Internal links: 45
External links: 3

External links:

Internal links:

Link text (anchor) Link strength

 Website security

IP
208.113.204.152
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H4 : Site navigation, ( 124px from top )
  • H3 : Read the magazine online, ( 182px from top )
  • H1 : The premier site for water & waste water industry news, products, case studies & other articles, supplier directory and home of Water Active Magazine, ( 198px from top )
  • H3 : Advertisements, ( 490px from top )
  • H2 : Latest News, ( 582px from top )
  • H2 : Latest Product Launches, ( 764px from top )
  • H2 : Latest Case Studies, ( 962px from top )

 Typos

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